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Kit Designer Profile: Aleksandar Dragojevic

The 2017 K-League Classic Kit Design Challenge gave designers around the globe a chance to reimagine and outfit the K-League teams we know and love with their own vision. After four round of voting on Design FootballTwitterFacebook, and Instagram, our own MrRyanWalters' Suwon Bluewings kit emerged the winner. However, in spite of narrowly losing out on the final vote, no designer impressed quite like Aleksandar Dragojevic (better known as Aco on Design Football) and his outstanding Incheon United and FC Seoul kits. To describe his process behind the futuristic and captivating kits, we asked him to offer up his own thoughts.

The K-League kit competition was a big challenge for all participants who tried to create fresh looking designs. Thanks to all of them for taking part in this football game. I just love football design and that’s why I was excited about this competition. I tried to do something unusual with the Incheon United kit in order place the classic stripes, but also give the jersey a futuristic look that caused a big change regarding the chest sponsor’s position and orientation on the jersey. I'm pretty sure details such as the shorts number (actually placed on bottom of the jersey) and manufacturer logo in unusual places on the kit would work in reality, but it's something new.


Another kit I enjoyed creating was FC Seoul with its very inspiring red and black colors and crest as well. Thinking about the kit I looked back at previous versions, and decided to stick with the red-black stripes and golden details. That combination looks perfect to me! I also thought it would be a nice idea if the crest, manufacturer logo and chest sponsor stayed in a black field on top of the jersey with three black strips falling down over red. The golden details are a very nice touch across the whole kit. The interesting thing about the stripes are their sharpened ends on both the front and back of the jersey. And striped socks are always cool, so I added those.

Overall, I always try to convert my passion about football design into new ideas that are mostly about football crests and branding. I’m looking forward to see some new competitions for the K-League. It would be nice to have one where we're tasked to come up with new crest ideas. That is always great opportunity for designers to show their skills and exchange their experience. I want to thank KLeagueUnited.com and designfootball.com for hosting this kit challenge. All of the designfootball.com community is waiting for new competitions, so visit DF and meet many great designers there!

- Aleksandar Dragojevic


What are your thoughts on Aleksandar's kits? Feel free to leave a comment below or reach out to him directly on DesignFootball or Instagram

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